The project was to focus on creating a poster series and street banners for a festival of our choice, I chose Sundance. I went with the color yellow since that it already part of their branding aspect and I wanted to do a double exposure effect to show the city, the actors, and the important movements that the festival decided to show like the Me Too Movement that can be shown in the third poster. The logo is also my logo showing the S and the film stand since it’s a film festival.